Social Media Monitoring Service
Burrow is Australia’s leading provider of 24/7 social media monitoring services, protecting brand reputation and enabling meaningful community connections from a purpose-built Sydney command centre.
Dedicated Social Media Monitoring Services for Australian Brands
Our team of 30 Australian-based community managers works around the clock to safeguard your brand, manage online risk, and nurture real connections with your audience. With a 30-minute response time and seamless integration into your existing team, Burrow delivers the coverage, consistency, and accountability your brand needs, 24 hours a day, seven days a week.
Mitigate online risk
Proactively identify and address harmful content, negative sentiment, and emerging threats — with dedicated social media threat monitoring operating 24/7 from our Sydney command centre.
Extend customer service capabilities
Seamlessly integrate with your existing customer service team to handle inquiries, resolve complaints, and create consistent, on-brand experiences across every social channel.
Grow your community management team
Amplify your brand’s reach with proactive engagement, real-time media monitoring, and data-driven tactics that keep your social presence active and your audience engaged.
Protect your brand with rapid response and accurate escalation
When it comes to online risk, speed matters. Burrow’s social media monitoring service operates 24/7 from our Sydney command centre, detecting and responding to harmful content, negative sentiment, and brand mentions within 30 minutes. Our community managers are trained to act quickly and accurately — escalating critical issues, moderating comments, and delivering end-of-day activity reports so your team always has full visibility.
Partnering with Burrow gives you access to social media monitoring solutions that integrate with leading platforms, including Sprinklr, Meltwater, Brandwatch, and Sprout Social. Whether you’re managing a high-volume campaign or responding to an unexpected crisis, our team acts with the consistency and accuracy your brand demands.
Build brand advocacy through deeper audience intelligence
A great social media monitoring service does more than flag problems — it generates the kind of consumer insight that strengthens your strategy. Burrow’s proactive media monitoring tracks mentions, reviews, and discussions across every key channel, including Facebook social media monitoring, giving your team a clear and current picture of audience sentiment at all times.
This intelligence is what separates reactive community management from real brand leadership. When you work with Burrow, you gain not just coverage but strategic value — the kind that improves campaign performance, builds customer trust, and positions your brand as a credible and responsive presence online. Explore how leading social media monitoring companies approach this challenge, and see how we have delivered results for brands like Specsavers, Stockland, and Hartford Healthcare.
Case studies
Hartford Healthcare
Burrow elevated Hartford HealthCare’s brand reputation by implementing risk strategies and elevating their patient experience.
Stockland
Stockland seamlessly integrated with Burrow to extend their customer support capabilities and cultivate community connections.
Specsavers
With Burrow, Specsavers is now able to have a deep understanding of consumer sentiment, extend their support capabilities with ease and have peace of mind.
Ready to protect your brand around the clock?
Together, let’s drive exceptional results and position your brand as an industry leader in the digital landscape.
Social Media Monitoring Services FAQs
What is a social media monitoring service?
We provide highly specialised services that track mentions, comments, reviews, and discussions about your brand across social platforms in real time, helping you stay informed and respond quickly.
How do social media monitoring services work?
Dedicated community managers use specialist tools to monitor your channels 24/7, flagging relevant activity, moderating harmful content, and escalating issues based on agreed protocols.
How much does a social media monitoring service cost?
Pricing varies depending on the scope of monitoring, the platforms covered, and the required response times. Contact Burrow for a tailored quote based on your brand’s needs.
Is a social media monitoring service worth it for small businesses?
Yes, having a dedicated social media monitoring business solution in place is valuable for any brand managing customer-facing channels, particularly where a slow or missed response could impact reputation.
What should a social media monitoring service include?
Look for 24/7 coverage, defined response times, escalation protocols, sentiment analysis, and regular reporting. Comprehensive social media threat monitoring is also essential for brands in high-risk or regulated industries.
Our clients.
